Sherman, TX

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Sherman short-term rental market based on reliable data.

Listings

71 / 224

Reliable / Active

Cap Rate

9%

Middle-Earners Gross Yield

Revenue

$21,805

Middle-Earners Revenue

Occupancy

60%

Middle-Earners Occupancy

Home Value

$252,835

Median Home Sale Price

Top Earners

$44,513

Top-Earners Revenue

Sherman

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Sherman.

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B

Generally Investor friendly

Sherman Regulations

Sherman explicitly permits short‑term rentals citywide with a clear registration requirement (within 30 days) and standard hotel‑occupancy tax compliance, and there are no caps or outright prohibitions. The biggest challenges are the moderate permitting steps—annual renewals for multi‑family units and fire‑safety code compliance for properties in unincorporated areas—that add a modest but manageable compliance burden for investors.

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About Sherman

Sherman is a city in and the county seat of Grayson County, Texas, United States. The city's population in 2020 was 43,645. It is one of the two principal cities in the Sherman–Denison metropolitan statistical area, and is the largest city in the Texoma region of North Texas and southern Oklahoma.

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