Wimberley, TX

Key Performance Metrics

Market snapshot

Performance indicators for the Wimberley short-term rental market based on reliable data.

Listings

596 / 992

Reliable / Active

Cap Rate

6%

Middle-Earners Gross Yield

Revenue

$34,534

Middle-Earners Revenue

Occupancy

42%

Middle-Earners Occupancy

Home Value

$573,930

Median Home Sale Price

Top Earners

$90,585

Top-Earners Revenue

Wimberley

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Wimberley.

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C

Challenging to Investors

Wimberley Regulations

Wimberley allows STRs citywide but requires a Conditional Use Permit (CUP) for every property, with a 45–60 day review, public hearings, neighbor notification, and a supermajority Council vote (4 of 5), introducing substantial timing and political risk. The biennial renewal, extensive documentation (insurance, safety plans, parking/impact letters), and 13% HOT add cost/complexity. These factors—mandatory CUP, public/hearing process, neighbor opposition triggers, and compliance oversight—make compliance challenging and deter investors despite a clear legal path.

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About Wimberley

Overview of Wimberley, TX and Appeal for Short-Term Rentals

Wimberley, Texas, is a quaint small town nestled in the Texas Hill Country, known for its natural beauty, vibrant arts community, and charming downtown. It boasts a population of approximately 3,000 residents and is conveniently located about 38 miles southwest of Austin, making it an ideal getaway destination for city dwellers looking for a serene escape. The town’s scenic landscapes, cultural attractions, and recreational opportunities make it an appealing choice for short-term rentals.

Key Attractions and Landmarks

  1. Blue Hole Regional Park

    • Website: Blue Hole Regional Park
    • Description: One of Wimberley's crown jewels, this park features a renowned swimming hole surrounded by ancient cypress trees, hiking trails, and picnic areas. It's a perfect spot for families looking to enjoy outdoor activities.

  2. Jacob’s Well Natural Area

    • Website: Jacob’s Well Natural Area
    • Description: Home to Texas' second-largest fully submerged cave, Jacob’s Well is a popular destination for swimming and diving enthusiasts. The crystal-clear artesian spring offers a unique and stunning natural swimming experience.

  3. Wimberley Market Days

    • Website: Wimberley Market Days
    • Description: As the oldest outdoor market in the Texas Hill Country, Wimberley Market Days features over 475 vendors selling unique crafts, antiques, jewelry, and more. It’s a perfect activity for visitors looking to explore local arts and crafts.

  4. Wimberley Glassworks

    • Website: Wimberley Glassworks
    • Description: This renowned glassblowing studio offers daily demonstrations and a variety of art pieces for purchase. Visitors can watch skilled artisans at work and buy exquisite glass art as a memento of their trip.

Proximity to Nearby Cities

Wimberley’s proximity to major cities like Austin (38 miles away) and San Antonio (66 miles away) adds to its allure for short-term rentals. Tourists can easily access the town via a short drive, making it a convenient destination for weekend getaways.

Conclusion

With its idyllic setting, rich cultural offerings, and proximity to major Texan cities, Wimberley, TX stands out as a prime location for short-term rentals. Its unique attractions such as Blue Hole Regional Park, Jacob’s Well, and the vibrant Market Days provide enriching experiences for visitors, making it an appealing choice for those seeking a picturesque and relaxing retreat.