Milwaukee, WI

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Milwaukee short-term rental market based on reliable data.

Listings

1196 / 3245

Reliable / Active

Cap Rate

14%

Middle-Earners Gross Yield

Revenue

$28,671

Middle-Earners Revenue

Occupancy

58%

Middle-Earners Occupancy

Home Value

$211,874

Median Home Sale Price

Top Earners

$61,994

Top-Earners Revenue

Milwaukee

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Milwaukee.

Loading top listings...

B

Generally Investor friendly

Milwaukee Regulations

STRs are broadly allowed but require a state TRH license ($110 + $300 inspection) plus annual renewal, a health/safety inspection, tax registration and collection, and municipal verification—moderate fees/compliance steps with a manageable 6–28‑day cap at 180 days/year, but no citywide ban or heavy occupancy caps.

View Milwaukee Regulations →

Local STR Agent

STR specialist · Milwaukee, WI

Trusted Expert
Get Expert Help In Milwaukee
Free consultation Response within 24h

About Milwaukee

Milwaukee, Wisconsin, located on the western shore of Lake Michigan, is the largest city in the state and a notable urban center in the Midwest. As of 2020, Milwaukee's population was estimated to be approximately 577,000. The city is situated about 90 miles north of Chicago, making it easily accessible to one of the largest metro areas in the United States.

Milwaukee is rich in both historical and cultural landmarks, making it an appealing location for short-term rentals. Key attractions include the Milwaukee Art Museum Milwaukee Art Museum, renowned for its stunning architecture and extensive art collections, and the Harley-Davidson Museum Harley-Davidson Museum, which celebrates the city's heritage as the birthplace of the iconic motorcycle manufacturer.

The city is also known for its vibrant brewery scene, with the historic Pabst Brewery Pabst Brewery offering tours that delve into Milwaukee's brewing history. Additionally, the Milwaukee Public Market Milwaukee Public Market is a bustling hub for local food and crafts, providing an authentic taste of regional culture.

Outdoor enthusiasts can enjoy the Milwaukee Riverwalk Milwaukee Riverwalk, which offers scenic views and connects many downtown highlights. For sports fans, the Fiserv Forum Fiserv Forum, home to the Milwaukee Bucks, is a major draw, particularly during the NBA season.

Milwaukee's diverse array of attractions, combined with its proximity to Chicago, makes it an attractive destination for travelers seeking short-term rental accommodations.

startup landing logo

Copyright © 2026 HomeRun Analytics, Inc

Explore

HomeCountry ExplorerProperty Analyzer

Resources

Market ComparatorRegulationsBlog

Trusted by STR investors in 50+ U.S. states

Built by investors, for investors

STRProfitMap® is a registered trademark of HomeRun Analytics, Inc